“Manning, Selvage & Lee/ Atlanta Forward Atlanta Campaign photographs”

Atlanta Skyline Circa 1970

The Atlanta Chamber of Commerce hired the public relations firm Manning, Selvage & Lee/Atlanta to work on the Forward Atlanta campaign. The Forward Atlanta campaign worked to bring major businesses and industries to the city. The Forward Atlanta campaign began in 1925 with a national advertising campaign and it succeeded in bringing new businesses to Atlanta. The photographs in this collection are from the second Forward Atlanta campaign launched in 1961. Similar to the first campaign, the second Forward Atlanta campaign brought another wave of new businesses that altered the Atlanta skyline. Architect John Portman’s buildings particularly reinvented the cityscape. The photographs in this collection were used to promote Atlanta to potential businesses.

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